Monday, February 10, 2025

Trump’s Countermarch Through the Institutions

By Rich Lowry

Monday, February 10, 2025

 

The Right just experienced its best three weeks in the culture war in 50 years.

 

A blitz of executive orders issued by President Donald Trump have taken dead aim at left-wing cultural priorities and pillars of the Left’s cultural influence.

 

Fashionable progressive ideas that have long been ascendant, including DEI and gender ideology, have received hammerblows since Trump’s inauguration, and there’s more to come.

 

Never before has control of the executive branch of the federal government had such potentially momentous cultural significance. The Trump administration is determined to use every tool at its command — chiefly federal funding but also the enforcement of civil rights laws — to push back against decades-long trends that have long felt inexorable.

 

For quite some time, conservatives have focused on the notion of a “long march through the institutions” to understand how the Left came to dominate elite culture. The phrase is attributed to the 1960s-era left-wing German activist Rudi Dutschke, who wanted, in the words of a progressive analyst, “to create radical change from within government and society by becoming an integral part of the machinery.”

 

His ally, the radical German-American philosopher Herbert Marcuse, explained, “To extend the base of the student movement, Rudi Dutschke has proposed the strategy of the long march through the institutions: working against the established institutions while working within them, but not simply by ‘boring from within’, rather by ‘doing the job’, learning (how to program and read computers, how to teach at all levels of education, how to use the mass media, how to organize production, how to recognize and eschew planned obsolescence, how to design, et cetera), and at the same time preserving one’s own consciousness in working with others.”

 

Christopher Rufo of the Manhattan Institute briefly and compellingly explains this strategy in this video.

 

The Left’s insight was that by taking over the faculty lounges, Hollywood studios, HR departments, and the like it could bring revolutionary change in a way that it couldn’t through the ballot box or a frontal assault on such institutions.

 

This approach has been brilliantly successful, as we’ve seen time and again.

 

The seed of gender ideology, for instance, was conceived in some women’s studies department five decades ago and steadily widened its influence until we woke up one morning and practically everyone in America was putting their pronouns in their emails and males were competing in females’ sports — without anyone having voted for such radical changes.

 

Now, Trump is bringing to bear a real counter-force via federal power.

 

This represents a new way of thinking about cultural change for the Right, and a strange reversal — to wit, it’s the progressives who effectively used civil society to their ends, and now conservatives are attempting to use government to theirs.

 

Government played a role in the tide of left-wing cultural change (through various funding streams and government impositions), but it wasn’t necessarily the dominant one. The takeover of elite culture was largely driven by private actors: the hiring policies of university administrators, the funding decisions of large foundations, and the practices promoted by corporate HR departments, among other things, had an enormous hand in effecting a de facto cultural revolution.

 

The Department of Health and Human Services didn’t direct Disney to inject woke story lines into its programming; the company did it on its own.

 

As we witnessed over and over again, the leaders of elite institutions weren’t even necessarily in charge. They bent to the woke fixations and moral bullying of their youthful underlings who expected “the man” to cater to their whims.

 

The atmosphere of fear and the element of coercion that characterized the advance of woke culture constituted one part of civil society feasting on another — the ideological cadres, and the opportunists and cowards, enforcing an orthodoxy on everyone else.

 

It wasn’t government that was responsible for all the cancellations.

 

Trump’s new factor in this equation is an executive branch willing to exercise its discretion over federal funds to attempt to counter the woke cultural tide.

 

The most recent example was the executive order late last week saying that federal funding would be withdrawn from educational institutions that permit males to compete in females’ sports. The NCAA instantly changed its policy to say that only athletes who were female at birth can compete against females.

 

The NCAA is a hugely consequential cultural institution that governs college athletics in the United States, and now, on this issue, it’s presumably never going back — because of what Trump has done.

 

His anti-DEI executive order will have similar effects at least among federal contractors, and perhaps more broadly.

 

A little straw in the wind was West Point’s disbanding of its identity-based clubs in response to Trump’s orders. This, again, is a culture change — such groups are part of the cultural ecosystem on college campuses and encourage, at the margins, students to think of themselves as members of separate and distinct groups.

 

And Trump really hasn’t gotten started on the universities.

 

The antecedent here is Governor Ron DeSantis’s approach to Disney and the state’s public universities, where he used Disney’s dependence on a government dispensation (its so-called special tax district) and the status of the universities as actual government institutions to push back on woke culture.

 

Everyone knows Andrew Breitbart’s adage that politics is downstream of culture. This line was a worthy reminder of the absolute centrality of culture. But culture and politics have a more complicated relationship. Daniel Patrick Moynihan captured it when he said, “The central conservative truth is that it is culture, not politics, that determines the success of a society. The central liberal truth is that politics can change a culture and save it from itself.”

 

President Trump is borrowing from the liberal truth in this moment of cultural insanity.

 

In part, Trump’s executive actions represent a case of what’s good for the goose is good for the gander. If a progressive president, namely Barack Obama, could use the threat of a cutoff of federal funds to impose star-chamber procedures on campuses in sexual assault cases and to force his preferred bathroom policy on schools, there’s no reason a Republican president can’t use the same tool for more rational ends.

 

Moreover, if the Left could fund its favored causes and interest groups through government, it’s obviously fair that Trump and Elon Musk cut them off.

 

Of course, it’d be better overall if federal funding weren’t so pervasive and indispensable, but conservatives lost that argument long ago.

 

Naturally, everything Trump has done will be subject to litigation, and there will be concerted efforts by liberal institutions to skirt his executive orders. There is a limit to how much Trump can accomplish culturally under his own power — will there be any more conservative professors at Harvard at the end of these four years? — and there may, as happened the first time around, be a backlash against him that stokes cultural radicalism.

 

So far, no such reaction is in evidence, though. Mainstream institutions, like Meta, are treating Trump’s return to power as a permission slip to escape the chains of their woke captivity. It helps that on DEI and trans ideology, Trump is offering the recovery of a normality that is much more popular than the alternative.

 

However it turns out, the feeling of conservative impotence in the culture war is, for now, thankfully, a thing of the past.

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