Sunday, April 19, 2026

This Is No Golden Age

By Alfredo Carrillo Obregon

Thursday, April 16, 2026

 

Addressing the nation from the Rose Garden on the afternoon of April 2, 2025, President Donald Trump declared America’s “economic independence” from the nations that had long “ripped [us] off,” heralding the start of a “golden age” for American consumers, companies, and workers. He dubbed the event “liberation day.” The president assured the American people that, through so-called reciprocal tariffs applied on nearly every country, factories and jobs would come “roaring back” to the United States, foreign trade barriers would be broken down, and consumers would benefit through lower prices.

 

A year on, despite the president’s colossal promises of a new golden age, the reality looks much different.

 

To begin with, the president’s “reciprocal” tariffs are no longer. This past February, the U.S. Supreme Court invalidated the president’s use of the International Emergency Economic Powers Act (IEEPA) to impose these tariffs. Trump had declared a national emergency stemming from “large and persistent” trade deficits. The Court’s ruling also invalidated tariffs levied by the president through IEEPA pursuant to other national emergency declarations. It thus overruled the primary mechanism of the president’s tariff-setting agenda during his second term.

 

Even before the Court scrapped the Trump administration’s reciprocal tariffs, however, these duties were riddled with tariff-rate reductions and exemptions. First, the president paused the implementation of the tariffs for 90 days following a stock market plunge in reaction to his liberation day announcement, and he invited countries to negotiate lower rates during that time. Several U.S. trading partners (including the European Union, Japan, and South Korea) proceeded to negotiate agreements (or frameworks for agreements) with the administration, locking in lower reciprocal tariff rates in exchange for trade concessions and investment pledges. Then the president issued many rounds of exemptions from the reciprocal tariffs, most notably for semiconductors and certain electronics, including smartphones and computers, products from countries that negotiated agreements or framework agreements, and agricultural products.

 

As a result, the applied U.S. tariff rate fell from 21.5 percent, at its highest point in 2025, to 13.6 percent before the Supreme Court ruling. Most notably, only 42 percent of U.S. imports (based on 2024 import levels) were subject to IEEPA tariffs by the end of 2025. While these numbers help explain why the tariffs were not as harmful as many experts feared in April 2025, they also demonstrate that the president’s policies, from the outset, were hampered by economic realities and influenced by political considerations.

 

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Myriad exemptions and rate reductions notwithstanding, the president’s tariffs undeniably raised prices for American consumers and producers.

 

The emerging economic literature on the tariffs imposed in 2025 broadly finds that Americans paid for most of the tariffs’ higher costs. Studies published by the National Bureau of Economic Research, Goldman Sachs, and the Brookings Institution, among others, find that, in the aggregate, Americans bore 77 to 96 percent of the 2025 tariffs’ higher costs, with American companies paying for most of this tariff pass-through. At the same time, a Harvard Business School survey of products sold at large U.S. retailers found that tariffs led to higher retail prices of both imported and domestic goods in the same product categories. Not only did U.S. consumers pay for about 43 percent of the tariff-induced increase in the cost of imported goods, but import-competing U.S. producers also marked up their prices.

 

The administration and proponents of protectionism often point out that tariffs did not lead to an inflationary spiral. A low bar, to be sure, yet many economists doubted this could happen from the outset. Even many economists opposed to the tariffs doubted such a spiral, in part because imports of goods accounted for only 11 percent of U.S. GDP in 2024.

 

These economic analyses consider tariffs’ visible costs — that is, their effects on prices — yet tariffs also impose invisible costs on Americans that, while harder to quantify, compound their economic damage. One of these unseen costs is the uncertainty surrounding U.S. tariff policy. The U.S. tariff code underwent 50 changes in 2025, most of them related to tariffs imposed and modified by the executive branch. That is double the average number of tariff changes in the preceding five years. It is no surprise, then, that researchers have quantified that uncertainty surrounding U.S. trade policy reached its highest point on record in April 2025. For businesses with global networks of suppliers that took years to build, this uncertainty is crippling.

 

Another unseen cost is the degree to which the various tariff regimes implemented in 2025 made the U.S. tariff code increasingly difficult to navigate, even for seasoned customs experts. Complex rules regarding “tariff stacking” (i.e., adding duty rates levied under separate regimes) have made the process of importing a product into the United States much more byzantine and costly than it was a decade ago. The rules’ opacity eroded the system’s predictability. The Financial Times, for instance, noted a case in which U.S. customs authorities assessed four identical shipments from Europe with four different tariff rates. The costs of complying with such complex import regulations and the prospect of higher tariff liabilities or penalties act as an additional barrier to importation — one that disproportionately affects small businesses.

 

The tariffs imposed real and significant economic costs on Americans and fomented political dysfunction at home and abroad.

 

Domestically, the tariffs led to an explosion in special interest politics. Driven by the opportunity to win exemptions from the tariffs or higher barriers for overseas competitors, tariff lobbying in 2025 reached levels not seen in years. Open Secrets data show that the number of registered clients for tariff lobbying climbed to 382 in 2025, a 218 percent increase relative to 2024. Bloomberg, meanwhile, reported that expenses on trade lobbying reached more than $900 million in the first half of 2025 alone and were 28 percent higher than in the first half of 2024.

 

Perhaps the most egregious aspect of this tariff-related cronyism is its brazenness. Thousands of Americans watched as Apple CEO Tim Cook presented Trump with a statue sitting atop a 24-karat gold base and promised to invest $600 billion in the U.S. economy. Four days later, iPhones (along with other products with embedded semiconductors) became exempt from the IEEPA reciprocal tariffs. Cook was far from the only prominent CEO with direct access to the president — an access that small businesses crushed by higher tariffs did not enjoy.

 

Tariff-induced dysfunction has also put a strain on the country’s judicial system. In anticipation of the Supreme Court’s ruling invalidating the IEEPA tariffs, importers filed more than 2,000 lawsuits seeking refunds. In the wake of the Court’s decision, the government owes more than $160 billion in tariff refunds to more than 300,000 importers, with $700 million in additional taxpayer-funded interest for every month it further delays issuing refunds.

 

The tariffs also tarnished America’s reputation as a reliable trading partner. The duties ran afoul of America’s commitments under the World Trade Organization and free trade agreements (FTAs) it had previously negotiated. And the president’s ongoing tariff threats further evince that U.S. trade policy, built for decades through careful cooperation between the executive and the legislative, runs on the whims of one man.

 

It should not be surprising, therefore, that the affected countries are moving to establish alternative trading arrangements. Just in the past few months, for instance, the European Union has inked comprehensive FTAs with the Southern Common Market, Australia, and India, while Canada is moving to conclude negotiations with the Association of Southeast Asian Nations and reportedly looking to “broker a bridge” between the EU and the members of the Comprehensive and Progressive Trans-Pacific Partnership.

 

Altogether, the Trump administration’s tariff policies have accelerated a yearslong trend whereby other countries negotiate and enter additional trade agreements while the United States — not having entered an FTA since 2020 — stands on the sidelines. Threatening high tariffs may serve to secure some purchase commitments and tariff concessions from foreign countries, but it is less effective at creating long-term competitive advantages for American farmers and businesses in foreign markets than traditional and meticulously negotiated agreements.

 

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Against the backdrop of high economic and political costs, the administration’s tariff policies could be defensible only if they had produced the golden age the president heralded in his speech announcing the new tariff regime. The evidence so far suggests this is not happening.

 

Most notably, a tariff-induced “manufacturing renaissance” has not materialized. While industrial capacity indeed increased in 2025, this is only a continuation of a trend that started in early 2022. Real manufacturing output is unchanged from 2022. Real manufacturing value-added (i.e., output minus costs of intermediate inputs) appears to be on track for a historic high, yet this record has been broken nearly every year since the Great Recession in 2009. Meanwhile, inflation-adjusted spending on manufacturing facilities precipitously declined throughout 2025. The post-2022 decline in manufacturing capacity utilization continued, and the economy added no manufacturing jobs in 2025.

 

While the U.S. manufacturing sector, as a result of many factors, has gone through fits and starts since 2022, the recent tariffs clearly have not reversed the sector’s fortunes. On the contrary, they probably worsened them. Industry surveys during 2025 indicated that higher, tariff-induced prices and tariff uncertainty depressed activity and growth for firms throughout most of the sector. Re-shoring, though appealing as political rhetoric, is not a viable business strategy for many of these businesses.

 

Underscoring this point, the U.S. goods trade deficit increased in 2025, reaching an all-time high. Much of this increase materialized in the early months of the year, as firms front-loaded imports in anticipation of the administration’s high tariffs; but mitigating the noise from this front-loading and excluding trade in gold — which distorted trade figures throughout 2025 — reveal that monthly U.S. trade deficits are hovering at the same level as in late 2024. Meanwhile, declining bilateral deficits with certain countries, most notably China, have been offset by increased deficits with other countries, including Mexico, Vietnam, and Taiwan. In short, there has been no discernible “improvement” in the U.S. trade balance, and higher deficits point to the lack of substantial re-shoring.

 

The president’s lofty foreign investment goals have also not been met yet. Indeed, quarterly foreign direct investment in the United States declined in the second half of 2025, and the total for 2025 ($288.4 billion) was lower than the figures for the previous five years. The White House claims that foreign countries have pledged to invest about $5.2 trillion in the U.S. economy, yet this implausible figure would mean nearly doubling the total “stock” of foreign investment in the U.S. economy ($5.7 trillion at the end of 2024, not adjusted for changes in prices). Most countries’ reported investment pledges exceed their total historical investment in the U.S. economy, further raising questions about the feasibility of achieving the president’s investment targets.

 

Liberation day did not launch the promised era of economic prosperity. Taxes, prices, uncertainty, bureaucracy, and cronyism increased, while U.S. manufacturing, foreign investment, and the trade balance remained unchanged. And yet the administration is moving to re-create the IEEPA tariff regime through other executive tariff authorities, including Sections 122 and 301 of the Trade Act of 1974. The most arbitrary and unpredictable tariffs may be behind us, but elevated protectionism is here to stay — and most Americans will be worse off because of it.

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