By Jonah Goldberg
Friday, January 30, 2026
I have a long-standing and consistent belief in the value
of labels. My underrated second book was basically an extended discussion of
how important words (concepts, language, labels) are for the work of
civilization. My standard question for people who say they don’t believe in
labels is some variation of, “Do you remove all the labels from your canned
goods, prescription drugs, and cleaning products when you bring them home? Why
don’t you give that a try?”
More pointedly, in my experience, the people who object
the most vociferously to labels in politics tend to be people who are
frustrated by the fact that the labels they object to make it harder to enact
the policies they want.
Here’s how it typically works. Say you want to offer
“free”—as in government-funded (i.e., taxpayer-funded)—housing to everyone. I
call this idea “socialist.” You respond, “Oh, come on. Can’t we move beyond
these tired labels? Just because you don’t like something doesn’t mean you can
demonize it with words like ‘socialist.’”
My response: “You, sir, have it backwards. Just because
something you like is socialist doesn’t mean I shouldn’t call it socialist,
because that will make it less likely to happen, because socialism is
unpopular. And by the way, you can call it ‘pragmatism’ or ‘social justice’ or
‘nationalism’ or ‘Cleophus the Seven-Eyed Dog.’ That won’t change the fact that
what you’re talking about is socialism. Changing the name doesn’t change the
reality. If you don’t believe me, drink this glass of ‘lemonade’ I just scooped
out of the toilet.”
I want to be very clear: I haven’t changed my mind about
all of that. Still, I have a question: What’s the value in calling things
right-wing or left-wing today?
I have my own answers, but let me talk about why I ask
the question.
In search of things to write about, I was reading Nellie
Bowles’ always-fun Friday newsletter and
came across an announcement from Jeremy Boreing, the co-founder of The Daily
Wire. Boreing told the hosts at the Triggernometry
podcast that Tucker Carlson is different than Candace Owens, because Owens is
in effect an empty vessel ideologically and intellectually. These are my words,
but that’s the gist. Owens is just an avatar for audience capture. But Carlson
is different, Boreing said:
Tucker Carlson is
part of a small cohort of people, cohort includes Marjorie Taylor Greene,
cohort includes Steve Bannon, cohort includes Nick Fuentes—although I’m not
saying that Nick Fuentes and Tucker Carlson believe all of the same things. But
these are people engaged in an actual political project. These are people who
are engaged in trying to create a new American majority, premised on left-wing
economic populism and right-wing social populism. You can say what you want
about that, whether it’s good or bad, you can say what you want about it, but
it is a political enterprise. They believe that they can create a majority, and
that that majority can rule the country, and it’s a new vision in terms of the
ruling class in our country. It’s not that there’s never been people who put
forward that vision, but it’s never been as poised to seize actual political
power as it is right now in the hands of that group of people.
Now, I think this is interesting, and it’s worth taking
Boreing seriously. I also think it’s wrong or misleading in important ways. But
the fact that he thinks it’s true is significant all by itself. So: Boreing is
broadly right that Carlson, Fuentes, Bannon, and Marjorie Taylor Greene are
“engaged in an actual political project.” It’s been reported that Bannon wants
to run for president in 2028 in order to build a movement (and, I’m told by
some who know him, to pay his bills). Bannon is a left-winger on economics,
full stop. He is a right-wing populist on cultural stuff. So right there is
evidence in support of Boreing’s claim. Therefore, it’s certainly possible that
they hope to “create a new American majority” based on a fusion of left-wing
economic populism and right-wing cultural populism.
Where I part company with Boreing is when he says this
vision has never been as poised to seize actual power as it is right now. First
of all, something very, very close to that vision held sway in this country
under Woodrow Wilson and FDR (which is, I suspect, one reason R.R.
Reno wants to rehabilitate Wilson). But that’s an academic debate for
another time.
The likelihood of such a project succeeding is my real
objection. In short: fat chance. I don’t for a moment think that the Misfit
Toys Brigade has it in them to midwife into existence a new American majority
that can be counted on to win elections and stay cohesive. It’s entirely
possible this group can make some progress in that regard. But come on—Carlson,
Greene, Bannon, and Fuentes are not a Mount Rushmore of political strategists
and statesmen. I can get into the nitty-gritty if you like, but as political
science I just think this is preposterous. The fact that Boreing thinks it
isn’t preposterous is interesting and troubling, but I’m still not buying it.
But I should get to my point. If we’re reaching the stage
where many of the most famous right-wingers in America are willing to fully
embrace left-wing economics, how useful is the phrase “right-wing” anymore?
Almost 20 years ago, there was a fun debate in my world
about “liberaltarianism,”
an idea promoted by the brilliant, and all-around solid dude, Brink Lindsey. If
memory serves, The New Republic screwed him by slapping the
“liberaltarian” label on the essay that introduced his argument. (“Hey, let’s
come up with a word less euphonious than “libertarian”!) Basically, the idea
was that libertarians should join the ranks of “liberals,” i.e. progressives,
because the left was more enlightened on social issues and foreign policy, and
in the process the left should give up at least some of its commitments to
economic planning and social engineering. My argument then, and now, is good
luck with that. What makes the American left the American left is its
commitment to directing the economy and reorganizing society to fit its moral
or aesthetic vision of the good. Asking it to embrace laissez-faire economics
would be like asking the Dalai Lama to take up investment banking.
Economics is like, you know, a really important part of
politics. It’s the place where government policy and daily life intersect—at
least most of the time. The central thrust of liberaltarianism was to ask
sincere left-wing people to stop being left-wing on the issues many of them
cared about the most. I’m not saying a liberaltarian worldview is
impossible—Lindsey’s a liberaltarian (or was). So is, broadly speaking, my
friend Cass Sunstein, and many so-called neo-liberals in Europe probably fit
that description as well. I have no doubt many Dispatch readers come
close to such views as well. That’s great. I don’t have any first-order
objections to it as a set of ideological priors.
My only point in bringing this up is that if a
left-winger agrees to becoming a free-market, limited-government person on
economics, we should probably stop calling them a left-winger. Likewise, if a
right-winger wants a new New Deal—as Bannon
does—or if a right-winger embraces Elizabeth Warren’s economic agenda—as
Trump, Vance, Carlson, et al. have done at various times—in the American
context maybe right-wing doesn’t work very well as a label anymore.
And that brings us to right-wing social populism, as
Boreing calls it. I definitely think it’s possible to grow a new American
majority that attracts new factions by combining left-wing economic populism
with right-wing cultural populism. You know why? Because that’s what Trump did,
electorally. The white working class and, to a lesser extent, working-class
black and Hispanic men have been moving rightward on cultural issues for a
while. Unions are still the backbone of left-wing economics, but the rank and
file of the heavy industrial unions have been fleeing the Democrats for a long
time. (Public unions, especially the teachers unions, are still wholly in the
Democratic column.) What helped attract them was Trump’s leftward lurch on
economics, especially trade.
There are ideas that fuel right-wing populism that I
think are not only defensible, but objectively correct, at least directionally.
Making more room for religion, traditional values, being more family-friendly,
celebrating America as a good nation, etc.—these are things I can get behind,
even if I find some specific policies and rhetoric off-putting or worse.
But a big chunk of what passes for right-wing populism is
explicitly identitarian. One of the things that still infuriates critics of my
first book, even among the minority of critics who read it, was my claim that
Nazism’s identitarianism was left-wing. I wouldn’t put it that way today. But
I’m not willing to defenestrate the argument entirely either. I think
identitarianism runs counter to the American creed. Picking winners and losers
based upon accidents of birth, skin color, ethnicity, religion, etc., is fundamentally un-American. When I wrote Liberal
Fascism in 2008, the left was defending identitarianism full stop. There
were even academics who effectively wanted to revive the “one-drop
rule” for purposes of hiring and other benefits. I think state-imposed
discrimination based on race is wrong, regardless of the race that is
benefiting. It might be more wrong when aimed at whites than at blacks,
but that’s a different argument.
I get that this is kind of a meta point. But if you
believe—and you may not—that directing resources and benefits to people based
on their race, sex, etc., is left-wing, then wanting to do it for white people
as, say, Nick Fuentes and Pat Buchanan have floated, either means that your
belief is wrong, or that you have embraced a left-wing idea.
Think about it this way: I grew up believing that the
left wanted to use the government to organize and direct the economy to a large
degree. I think that idea is wrong. Now, we’re told that the right wants to do
it too. That it wants to favor different interests and industries doesn’t
change the fact that it has the same idea about the role of government. Either that means those right-wingers have
joined the left (which means the left won the argument), or it means those
right-wingers aren’t right-wingers on economics anymore. Now use the same logic
about identitarianism.
I understand that at this level of abstraction, a lot of
practical politics gets erased. There’s a real difference—morally,
philosophically, and politically—between wanting to use the state to help white
people versus using it to help black people. There’s a big difference between
wanting to help “green industries” and wanting to help fossil fuel industries
or industries that contributed to your campaigns. (But don’t fool
yourself—Democratic environmental policy is as influenced by donations and
rent-seeking from green companies and unions as Republican environmental policy
is influenced by donations and rent-seeking from “traditional” industry.)
But in my politically homeless corner of the remnant, I
have the luxury of standing outside the fishbowl on many issues. The tyranny of
small differences is one of my favorite topics, but we don’t have time to get
into all of that. I bring it up just to illustrate a point. If you’re not a
Muslim, the theological differences between Shia and Sunni are very difficult
to really understand. Don’t even get me started on the differences between the
Oriental Orthodox Churches and the Eastern Orthodox Churches, or the People’s Front of Judea
and the Judean People’s Front.
The point isn’t to say the differences aren’t important to the people involved or in some larger sense. But when I hear a lot of political arguments today that are supposed to be about great issues of high principle and truly conflicting visions, I see a lot of violent agreement between warring sides about means and a lot of low-principle disagreements about ends. And when you try to sort out what’s really going on, “right” and “left” just seem like different labels for very similar products.
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