By Kevin D. Williamson
Wednesday, November 28, 2018
General Motors just shared some very bad news: It is
closing five factories in the United States and Canada, eliminating 15 percent
of its work force (and 25 percent of its executives), and getting out of the
passenger-car business almost entirely to focus on SUVs and trucks. President
Donald Trump threw a fit, but GM shrugged him off. The facts are the facts.
What did U.S. taxpayers get for their $11.2 billion
bailout of GM? About ten years of business-as-usual, and one very expensive
lesson.
Bailouts don’t work.
Never mind the moral hazard, the rent-seeking, the
cronyism and the favoritism, and all of the inevitable corruption that
inevitably accompanies multibillion-dollar sweetheart deals between Big
Business and Big Government. Set aside the ethical questions entirely and focus
on the mechanics: Businesses such as GM get into trouble not because of
one-time events in the wider economic environment, but because they are so weak
as businesses that they cannot weather one-time events in the wider economic
environment. GM’s sedan business is weak because GM’s sedans are weak:
Virtually all of the best-selling sedans in the United States are made by
Toyota, Honda, and Nissan. The lower and middle sections of the market are
dominated by Asia, and the high end of the market by Europe: Mercedes, Audi,
BMW. GM can’t compete with the Honda Civic at its price point or with the Audi
A7 at its price point. Consumers like what they like, and they aren’t buying
what GM is selling. It isn’t winning in the dino-juice-powered market, in the
electric-car market, or in the hybrid market, either: GM is not exactly what
you would call a nimble corporation.
So, things are grim for GM.
On the car front, anyway. GM has a much healthier
business selling trucks and SUVs, a business that it now will focus its
resources on — as it should have done long ago. Why didn’t it do that?
In part, because we — you and me, suckers — paid them not
to. We were told that we simply must
bail out General Motors during the financial crisis because if we failed to,
that would lead to a bloodbath of job losses and cascading business failures.
But the job losses were always going to come: Paying people to build things
that consumers don’t really want isn’t a sustainable business model. That’s a
reality you cannot bail your way out of.
The U.S. government was buffaloed into the bailouts. The
so-called experts argued that if GM went down, it was going to take the whole
U.S. automobile industry with it, that its failure would do such violence to
the supply chain and automotive ecosystem that it had to be prevented at
practically any cost. That alone should have been reason enough to liquidate GM
rather than reorganize in bankruptcy what we were just informed is a systemic
threat to the stability of the U.S. economy.
But the U.S. automobile industry was never going to fail
in toto. The unprofitable parts were. There are billions and billions of
dollars to be made selling Americans pickup trucks and SUVs, and GM knows how
to do that. And if GM doesn’t do it, somebody else will. We’ve already seen
that as U.S. automakers wind down their passenger-car businesses: Soon, you
won’t be able to buy a Ford sedan in the United States, but you can do yourself
a favor and buy a Toyota Camry, instead. “But what about our jobs?” the
so-called nationalists demand. The Toyota Camry is made in Kentucky, which,
last time I checked, was still in the Union.
The same thing holds true, broadly, of the banks we
bailed out. The “Too Big To Fail” institutions are bigger than ever as
regulatory pressure and ordinary competition encourage consolidation in the
financial-services sector. Does anybody really think that the practice of
lending money for interest — a business model old enough to have a Biblical
injunction against it — was going to stop if we let a half-dozen banks reap
what they sowed? Of course there would have been disruption. Here’s a safe bet:
There’s going to be disruption, still, because — focus on this, now — we didn’t
solve the problem. Bailouts don’t solve problems. Bailouts at best delay the
day of reckoning.
Subsidies eventually run dry. Surely this has occurred to
Jeff Bezos and his team at Amazon. If New York City and Washington only made
sense as new corporate homes because of a few billion dollars in subsidies
(amounting to something like 2 percent of Jeff Bezos’s personal net worth), then it would be the height of stupidity to
build permanent facilities there in return for a one-time offer of largely
fixed benefits. Of course, Bezos et al. are not above picking up free money if
it’s just lying around. Maybe they should be: If the world’s richest man can’t
afford to exercise some leadership, then who can?
Or consider that subsidy from the point of view of
Governor Andrew Cuomo and Mayor Bill de Blasio, the Tweedle-Dum and
Tweedle-Evil of New York politics. If New York City can only hope to attract a
firm like Amazon by essentially bribing (in an entirely legal fashion!) its
shareholders, then what does that say about New York City? A New York City with
excellent schools, a first-rate mass-transit system, a sensible tax and
regulatory environment, and better public sanitation might not have to pay off
corporate shareholders — no, that kind of New York City would have the
confidence to say: “This is New York. Lots of people want to be here. You’re
welcome to join us, and we’ll provide the best municipal services we can, but
don’t act like you’re doing us a favor. We were a big deal before you came
along, guys.” But fixing the schools and subways is hard work, and doing it economically
is even harder. You know what isn’t hard work? Giving somebody else’s money to
a third party from whom you want something. That isn’t leadership. It’s
cowardice and sloth.
Big Business and Big Government have a lot in common: the
challenge of trying to manage complexity through bureaucracy, the deadening
mentality and corporate culture of the Organization Man, inertia, internal
politics, the agent-principal problem. Sometimes, they deal with those problems
in remarkably similar fashion: by convincing us that they are so big and so
important that we cannot manage without them. But it is not so. If you can’t
get a slick black Cadillac, the hardworking gentlemen in Stuttgart are ready to
take care of your big-sedan needs — and their colleagues in Alabama will take
care of your little-sedan needs. Elon Musk, even in the middle of what seems to
be a very weird and very public episode of some kind, is standing by to sell
you what is arguably the best American car ever made, and a million Uber and
Lyft drivers are helping many urbanites see that they don’t really need a car
at all.
There was moneylending before J. P. Morgan, and there
will be moneylending after JPMorgan Chase & Co. And here’s a little
something you may not know: “Too Big To Fail” isn’t a problem that crept up on
us in 2008 — the Wall Street Journal
was writing about the issue as early as 1983, identifying eleven large
financial institutions that the federal government would not allow to fail.
Why didn’t we do anything? Nobody wants to rock the boat
during the good times, and during the bad times politicians become so fearful
of job loss that they will abandon principle and intelligence both (some are
less burdened by these than others) to prevent that from happening or to stanch
it when it already is under way.
In the short term, that may be good politics. In the long
term, it’s bad policy.
Jobs aren’t an end — jobs are a means, the way we get
cars made and chickens plucked and code written. It is no fun losing a job, and
it can turn your life upside down: I used to be a newspaper editor, which means
I oversaw a good deal of downsizing before eventually getting the ax myself.
(Fun fact: I once unsuccessfully sought a job that was offered to me about five
years later — at about 25 percent of the previous salary. Free markets: They
are a b****.) We engage in a great deal of social spending that encourages
people not to work when we probably should spend some of that helping people to
work, for instance by repacking some unemployment benefits as relocation
assistance to help unemployed workers go where the jobs are. But just giving
companies money — in the form of bailouts or Amazon-style incentives, which
ultimately amount to the same thing — in exchange for their “creating jobs” is
a losing proposition. The market decides what jobs are worth doing and at what
price — and no politician, even the mayor of New York City, has the power to
change that. That’s reality, and reality isn’t optional.
In the decade that has passed since the financial crisis,
we haven’t learned anything. The
lesson we should have learned — to let business be business and let government
be government — seems to be for the moment beyond our political imagination:
Left and Right alike are partly or wholly captive to the fantasies of
managerial progressivism and neo-mercantilism, with the Left imagining that
Washington can intelligently direct energy and labor markets and much of the
Right falling in behind protectionism, “managed trade,” and corporate welfare
for everybody from Boeing to Foxconn.
Never mind whether that’s right — our self-styled
political “realists” don’t worry much about that sort of thing anymore — it
won’t get you what you want: a world with all the benefits of economic dynamism
and all the comforts of stasis.
As anybody who saw what became of the Chevy Malibu knows
in the depths of his heart, GM will always disappoint you — whether you’re in
for a few thousand or in for a few billion.
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